Marketing for Managers Book Download | MBA Study Material

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Here, in this article, we are providing information about the Marketing for Managers Book. The students who are studying the MBA (Master of Business Administration) this Marketing subject will be in 1st year. Here, we are providing concepts like Important Topics and the Subjects. And, also the Marketing for Manager PDF will also available. And, also the students can download the Marketing for Managers Notes PDF where ever they want. And, also we also mention the Roles and concepts of the Marketing Managers as well.

MBA Marketing for Managers Book

Marketing for Manager is Core Couse for MBA (Master of Business Administration)Students. Marketing Role shows the Concepts about Conducting primary and secondary research, Shaping consumers Behaviour, and implementing the Marketing Strategies and satisfying and serving customers in both the international and domestic contexts.

Book TitleMarketing for Managers
Year1st Year
CourseMBA
LanguageEnglish
Edition2020
Available inPDF, eBook Format
Similar Books
  • Marketing Warfare
  • Marketing Management
  • Competitive Advantage
  • Social Media Marketing: An Hour a day
  • The New Rules for Marketing & PR
Important Topics
  • Marketing and its Applications
  • Marketing planning and Organisation
  • Understanding Consumers
  • Product Management
  • Pricing and Promotions Strategy
  • Distribution and Public Policy

The above table gives complete information about the Marketing for Managers subject. They show the subject important topics, and similar books, edition, course and also the Important topics of the Marketing and Managers.

The following candidates only will have to refer to this Marketing for Managers Book:

  • BBA
  • MBA
  • MBA 1st  year
  • BBA 2nd Year

Subject Important Topics

The below mentioned are the important topics for the Marketing for Managers Subjects. Students of BBA can also refer to this. So, this subject has covered all the Topics. So, the candidates can of BBA, and MBA 1 Year both can prepare for these topics at the time of Exam Preparation.

  • Marketing and its Applications
  • Marketing planning and Organisation
  • Understanding Consumers
  • Product Management
  • Pricing and Promotions Strategy
  • Distribution and Public Policy

Unit And Titles of Marketing for Managers Book

The units and titles of the Marketing for Manager subject were mentioned below. These are the unit wise titles of one of the Year 1 MBA Subject which was mentioned below.

Marketing and its Applications

  • Introduction to Marketing
  • Marketing in a Developing Economy
  • Marketing of Services

Marketing planning and Organisation

  • Planning Marketing Mix
  • Marketing Segmentation
  • Marketing Organisations
  • Marketing Research and its Applications

Understanding Consumers

  • Determinants of Consumers Behaviour
  • Models of Consumers Behaviour
  • Indian Consumer Environment

Product Management

  • Product Decisions and Strategies
  • Product Life Cycle and New Product Development
  • Branding and Packaging Decisions

Pricing and Promotions Strategy

  • Pricing Policies and Practices
  • Marketing Communications
  • Advertising and Publicity
  • Personal Selling and Sales Promotion

Distribution and Public Policy

  • Sales Forecasting
  • Distribution Strategy
  • Managing Sales Personnel
  • Marketing and Public Policy
  • Cyber Marketing

Download Marketing for Managers Notes in PDF

Marketing for Managers PDF BookDownload Links
Marketing and Its ApplicationsDownload
Marketing Planning and OrganisationDownload
Understanding ConsumersDownload
Product ManagementDownload
Pricing and Promotion StrategyDownload
Distribution and Public PolicyDownload

The students of MBA (Master of Business Administration) can download the PDF file of the Marketing for Managers Book whenever they want. The file will not disappear until and unless the students will delete the file. Click on the Download button and the topics will be downloaded automatically.

Similar Books

The below mentioned are the Similar Books for Marketing for Managers Subjects. The students of BBA can also go through similar books for the subject of Marketing for Managers. Because there are some similar topics which will also be covered in BBA Course as well.

  • Marketing Warfare
  • Marketing Management
  • Competitive Advantage
  • Social Media Marketing: An Hour a day
  • The New Rules for Marketing & PR

Purchase Through Online

The following Reference books are also available for the students through Online Shopping Stores like Flipkart, Amazon, etc. Below are the books available at the Online Stores for the students.

Also Read

In, this Marketing Manager Article we mentioned Syllabus and Similar Books of the Marketing for Managers Subject and also Meaning of the Marketing Managers. And, also the candidates of both BBA, MBA can refer to this article.

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