The Students of the MBA who are searching for the Product Management Book those candidates can refer to this article. And, also we are providing the details of the Important Topics and Unit Wise Titles of the Product Management Subject.
And, the Overview of the Product Management Process and Skills as well. This subject will be in (Master of Business Administration) MBA 1st Year mostly. The students can download the links units wise.
Content in this Article
MBA Product Management Book
Product Management mainly deals with the organizational function within a company that focused on the business justification, product development, pricing, forecasting, marketing of a product, and product launch, and all the stages of the product lifecycle.
The basic skills for Product Management:
- Basic Business Skills
- Industry Insights and KPIs
- User and Design Experience Knowledge
- As an Excellent Communicator
- As a Professional Negotiator
The table which was given below shows the information about the edition, language, important topics, available in, etc.
|Book Title||Product Management|
|Available in||PDF, eBook Format|
Only these candidates can only refer to this Product Management Book:
- Product Management – Introduction
- Managing Products – 1
- Branding And Packaging – Decisions
- New Product Development
- Implementing New Product Decision
The above mentioned are the important topics of the Product Management Subject. In the below, we are also providing information about the Units of the subject as well.
Units of Product Management Process Subject
PRODUCT MANAGEMENT — INTRODUCTION
- Product Management – Basic Concepts
- The Product Management Process
- The Product Planning System
MANAGING PRODUCTS – 1
- Product Line Decisions
- Product Life Cycle
- Product Portfolio
- Product Pricing
BRANDING AND PACKAGING DECISIONS
- Branding Decisions
- Positioning Decisions Brand Equity
- Packaging Decisions
NEW PRODUCT DEVELOPMENT
- Organizing for New Product Development
- Generation, Screening, and Development of
- New Product Ideas
- Economic Analysis
IMPLEMENTING NEW PRODUCT DECISION
- Concept Development and Testing
- Physical Development of the Product
- Pretest Marketing and Test Marketing
- Product Launch
The Unit Wise Titles of the Subject are also mentioned on this page.
Download Year 1 MBA Product Management Book PDF
The students get the complete details about the Product Management Book and also the Unit Wise PDF Links which were given in the below table format. The students have to download those links whenever they want.
|Download Product Management Book PDF||Download Links|
|Product Management – Introduction||Download|
|Managing Products – 1||Download|
|Branding And Packaging Decisions||Download|
|New Product Development||Download|
|Implementing New Product Decision||Download|
Download Product Management PDF
Download Product Management PDF, Click on the below link to download the Study Materials :
|Product Management||Download Links|
Product Management Subject Similar Books
There are so many books which are available in the market. But, these are the books that cover the almost syllabus of the Product Management subject.
- Inspired: How To Create Products Customers Love
- Tribe of Mentors
- The Product Book
- My Product Management Toolkit
- The Lean Product Playbook
The list which was shown below is the books that are available on the Online Shopping Apps like Amazon, Flipkart, etc. The candidates can search for this book on the Online. These are the top list of the books which were available in the stores.
- New Products Management
- Successful Product Design and Management Toolkit
- Product Management Cases Study Approach
- Product Management For Dummies
The students can also share this Product Management Book article for those who are searching. So, it will be useful for them. And, if you have any doubts about the information which we been mentioned above. you can mention it in below comment section. We can clear your doubts as fast as can.